Natalie Padilla-Consumer Insights Strategist at Vacasa

Natalie Padilla is the Consumer Insights Strategist at Vacasa. In her role, she conducts research with current and prospective customers to inform brand and business strategy. She also acts as a consultant on marketing & sales tactics and works closely with the product development team. 

Trained under a cultural anthropologist, her favorite word is ‘Why?" She is always looking to understand the cultural forces that drive trends, rather than simply following them.

Natalie graduated from Harvard College with a degree in Mind, Brain, and Behavior. 

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