GEORGINA MIRANDA- SHE VENTURES
JEN GURECKI- COALITION SNOW
Georgina is creator and CEO of She Ventures and Move 30 Collective. She is a social entrepreneur, adventurer, consultant, and speaker combining over a decade of Corporate, Start-up, and Adventure experience. Her passion for equality, adventure, and doing business as a means for social good have taken her to reach new heights on many fronts.
She is currently in the process of completing the Explorer Grand Slam (8 Summits + 2 Poles) to raise awareness around gender-based violence and climate change. A project she launched in 2008 and just 3 expeditions remaining. She believes inside all of us is an adventurer.
ALEXANDRA LEV- WRITER / CONTENT DEVELOPER / OUTDOOR TRIP LEADER
Jen Gurecki is the co-founder and CEO of Coalition Snow, a women’s outdoor equipment and apparel company designed to deconstruct the status quo. Simply stated, Coalition makes women’s skis and snowboards that don’t suck. She also founded Zawadisha, a social enterprise whose mission is to provide small loans to rural Kenyan women to finance their livelihoods.
JENNIFER DEADERICK-BEYOND YOUR SUMMIT
Alexandra Lev is a writer and storyteller that focuses on outdoor adventure travel and the benefits nature can have on our mental health. As a Salt Lake City native Alexandra has spent all of her life in the mountains and currently spends much of her free time helping plan and lead outdoor events for women. With a passion for connecting people to the outdoors, Alexandra's goal is to inspire others to try something new, despite their level of experience. She currently lives in Vancouver, WA with her husband and their two Siberian Huskies.
MERCY SHAMMAH- FOUNDER OF WILD DIVERSITY
As a breast cancer survivor herself, Jennifer started Beyond Your Summit to support cancer patients and others facing health challenges to go beyond “surviving” illness to living fully through the adversity – and beyond. Her unique methodology combining Western and Eastern philosophies provides an integrated approach to helping people overcome the challenges faced throughout the journey of cancer.
KATIE CONLON- FULBRIGHT RESEARCH FELLOW AND ENVIRONMENTALIST
Our vision is to create a robust community of POC & Queer outdoorists and be a part of the much needed diversity in the wild. To you we say, "You are welcome."
We want to support you in all the ways you like to get outdoors— from challenging adventures to wild flower strolls and everything in between.
NATALIE PADILLA-CONSUMER INSIGHTS STRATEGIST AT VACASA
Katie is a Fulbright Research Fellow in Sri Lanka completing her PhD dissertation on Plastic Waste (theme: Plastic waste in the global south and how to work towards waste minimization/zero waste). In efforts to make her research practical and applicable, she advocates for zero waste, and also works on curriculum relating to waste and plastic awareness. This past summer she made a presentation for the local government in Ladakh, India (aka Little Tibet), on ways they can shift their waste policy and practices - she was also able to get in some incredible solo-trekking. Over the years, Katie’s research, studies and work have led her to live in 9 countries around the globe and visit over 50, and she’s had some amazing adventures along the journey.
REBECCA RUSSELL- SENIOR STRATEGIST, WIEDEN + KENNEDY & ON SHE GOES
Natalie Padilla is the Consumer Insights Strategist at Vacasa. In her role, she conducts research with current and prospective customers to inform brand and business strategy. She also acts as a consultant on marketing & sales tactics and works closely with the product development team.
STEPH JAGGER-AUTHOR, COACH, RECORD BREAKER
Rebecca is a founding member, and content director for On She Goes- overseeing all of the strategic needs, social media content production, and partnerships for the brand.
SERITA WESLEY- PRODUCER, WIEDEN + KENNEDY PORTLAND
She is an author, speaker, coach, and world record smasher who lives on Bainbridge Island (otherwise known as Jurassic). She holds a CEC (certified Executive Coach) degree from Royal Roads University and she believes purposeful living doesn’t happen with one toe dangling in, but that we jump in, fully submerge, and sit in the juice. Think pickle, not cucumber.
HEATHER LAPTALO- ADVENTURE ATHLETE
In the spring of 2016, the digital travel platform On She Goes was born out of a need that Serita and her team saw for women of color to see and hear themselves represented in mainstream travel media. As a founding member of On She Goes, Serita was deeply involved in its web production and launch strategy. As the only Content Producer for On She Goes; Serita writes, develops, produces and oversees all media content featured on the website and social channels, as well as the successful podcast, hosted by herself and her fellow On She Goes team members.
KATE SAUL- WELLNESS PRACTITIONER
Heather Laptalo is an adventurer, storyteller and sponsored athlete. Even though doctors once labeled her as deformed and disabled, she is now described as "addicted to high altitudes, obsessed with open vistas, and a little too excited about heart-pounding suffer-fests that challenge her mental and physical boundaries.
JORDAN HAYLES- FOUNDER THE RADICAL BRAND LAB
After years of being a graphic designer in NYC and pushing her stress to the limit, Kate decided to completely leave the hustle behind and pursue a career in wellness. She has her Master’s degree in Acupuncture and Chinese Medicine and works as an acupuncturist in women’s health.
SONJ BASHA- INTERNATIONAL TRAVELER. CREATING BRAVE SPACES.
Jordan Hayles is a brand strategist & comedic writer with an imaginary cat named Stanley.
She creates hilarious, thought-provoking books & brands. (i.e. Period Petty)
She works alongside a small collective of branding experts at The Radical Brand Lab to help companies find their brand voice and brand personality. Her stories don't just spread: they sell.
LISA HOVEY-HEAD OF STRATEGIC PLANNING AT VACASA
Sonj Basha. Seattle based international traveler. They/Them pronouns. Creating Brave Spaces.
Professionally Sonj is a speaker, facilitating empowering workshops to bring forth our most vulnerable selves to honor our pain for the world and embody authentic and inspiring activism.
Politically Basha serves as a Commissioner for the City of Seattle engaging community involvement and expanding the efforts of equity.
Socially they build community for Queer and Trans People of Color to engage safer and inviting affinity spaces to be fully expressed.
Problem solver, leader, communicator, facilitator, planner, change agent, engineer, adventurer, innovator.
Lisa helps to shape Vacasa’s path to continued growth and success.